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Net $ Activity (confirmed months)
−$261.89M
Open-Market Buy : Sell Events (confirmed months)
3 : 370
Avg. Open-Market Price / Share (confirmed months)
Buy$188.48Sell$314.68
| Date | Insider | Type | Shares | Price | Value |
|---|---|---|---|---|---|
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 240 | $392.73 | $94.26K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 240 | $393.62 | $94.47K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 440 | $394.99 | $173.80K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 600 | $396.06 | $237.64K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 480 | $397.08 | $190.60K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 574 | $398.15 | $228.54K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 1,301 | $399.13 | $519.27K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 1,256 | $400.15 | $502.59K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 764 | $401.22 | $306.53K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 1,014 | $402.09 | $407.72K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 348 | $403.24 | $140.33K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 240 | $404.12 | $96.99K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 280 | $405.16 | $113.44K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 120 | $407.02 | $48.84K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 200 | $410.06 | $82.01K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 80 | $411.71 | $32.94K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 280 | $413.24 | $115.71K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 280 | $414.24 | $115.99K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 240 | $415.13 | $99.63K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 103 | $416.24 | $42.87K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 360 | $417.78 | $150.40K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 160 | $418.72 | $67.00K |
| 01/02/26 | Huston Benjamin E.Chief Operating Officer | Sell | 40 | $419.60 | $16.78K |
| 01/01/26 | Palmer Stephen RVice President of Accounting | Tax Withholding | 480 | $422.02 | $202.57K |
| 01/01/26 | Garcia Ernest C. IiiChief Executive Officer, Director, 10%+ Owner | Tax Withholding | 897 | $422.02 | $378.55K |
| 01/01/26 | Breaux Paul W.See Remarks | Tax Withholding | 517 | $422.02 | $218.18K |
| 01/01/26 | Keeton Ryan S.Chief Brand Officer | Tax Withholding | 341 | $422.02 | $143.91K |
| 01/01/26 | Jenkins Mark W.Chief Financial Officer | Tax Withholding | 887 | $422.02 | $374.33K |
| 01/01/26 | Gill Daniel J.Chief Product Officer | Tax Withholding | 1,008 | $422.02 | $425.40K |
| 01/01/26 | Huston Benjamin E.Chief Operating Officer | Tax Withholding | 887 | $422.02 | $374.33K |
| 01/01/26 | Taira ThomasPresident, Special Projects | Tax Withholding | 454 | $422.02 | $191.60K |
| 12/12/25 | Breaux Paul W.See Remarks | Option Exercise | 1,527 | $10.07 | $15.38K |
| 12/12/25 | Breaux Paul W.See Remarks | Sell | 1,527 | $475.00 | $725.33K |
| 12/12/25 | Gill Daniel J.Chief Product Officer | Option Exercise | 33,732 | $10.07 | $339.68K |
| 12/12/25 | Gill Daniel J.Chief Product Officer | Option Exercise | 6,268 | $42.03 | $263.44K |
| 12/12/25 | Gill Daniel J.Chief Product Officer | Sell | 37,880 | $475.20 | $18.00M |
| 12/12/25 | Gill Daniel J.Chief Product Officer | Sell | 2,120 | $476.00 | $1.01M |
| 12/12/25 | Huston Benjamin E.Chief Operating Officer | Option Exercise | 20,000 | $10.07 | $201.40K |
| 12/12/25 | Huston Benjamin E.Chief Operating Officer | Sell | 20,000 | $475.00 | $9.50M |
| 12/12/25 | Taira ThomasPresident, Special Projects | Option Exercise | 10,000 | $10.07 | $100.70K |
| 12/12/25 | Taira ThomasPresident, Special Projects | Sell | 10,000 | $475.00 | $4.75M |
| 12/11/25 | Breaux Paul W.See Remarks | Option Exercise | 8,473 | $10.07 | $85.32K |
| 12/11/25 | Breaux Paul W.See Remarks | Sell | 8,473 | $475.00 | $4.02M |
| 12/10/25 | Platt Ira J.Director | Gift | 1,999 | - | - |
| 12/10/25 | Platt Ira J.Director | Other | 1,999 | - | - |
| 12/08/25 | Breaux Paul W.See Remarks | Option Exercise | 9,121 | $10.07 | $91.85K |
| 12/08/25 | Breaux Paul W.See Remarks | Sell | 10,000 | $429.00 | $4.29M |
| 12/08/25 | Breaux Paul W.See Remarks | Sell | 10,000 | $448.00 | $4.48M |
| 12/08/25 | Gill Daniel J.Chief Product Officer | Option Exercise | 34,826 | $10.07 | $350.70K |
| 12/08/25 | Gill Daniel J.Chief Product Officer | Option Exercise | 25,283 | $42.03 | $1.06M |