Amazon.com vs Booking Holdings at a glance
Both companies operate in the Consumer Discretionary sector, so these figures are broadly like-for-like.
| Metric | AMZN | BKNG |
|---|---|---|
| Market cap | $2.90T | $158.34B |
| Price | $266.43 | $205.63 |
| P/E ratio (TTM) | 32.31 | 32.16 |
| P/B ratio (MRQ) | 6.1 | 0 |
| P/S ratio (TTM) | 3.5 | 6.46 |
| Revenue growth (1Y) | 12.38% | 13.39% |
| Return on equity (TTM) | 18.89% | -96.88% |
| Return on invested capital (TTM) | 11.37% | 53.53% |
| Gross margin (TTM) | 47.25% | 100.00% |
| Net margin (TTM) | 17.44% | 25.53% |
| Dividend yield (TTM) | - | 0.82% |
How they differ
Amazon.com is the larger company at $2.90T versus $158.34B — about 18.3x the size.
On trailing earnings, Booking Holdings is the cheaper of the two at 32.16 against 32.31 for Amazon.com.
On sales, Amazon.com is the cheaper of the two at 3.5 against 6.46 for Booking Holdings.
Booking Holdings leads on revenue growth over the past year, 13.39% against 12.38%.
Booking Holdings leads on return on invested capital, 53.53% against 11.37%.
Booking Holdings leads on gross margin, 100.00% against 47.25%.
Go deeper
Ratios describe the past. Whether either is worth owning depends on what you pay today.
Related comparisons
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