Altria Group (MO) vs Procter & Gamble Company (PG)

A side-by-side look at how these two compare on valuation, profitability and shareholder returns.

Altria Group vs Procter & Gamble at a glance

Both companies operate in the Consumer Staples sector, so these figures are broadly like-for-like.

MetricMOPG
Market cap$114.65B$348.31B
Price$68.65$143.78
P/E ratio (TTM)13.7622.19
P/B ratio (MRQ)07.27
P/S ratio (TTM)4.754.09
Revenue growth (1Y)-1.49%0.29%
Return on equity (TTM)-198.37%0.00%
Return on invested capital (TTM)50.19%0.00%
Gross margin (TTM)68.58%50.18%
Net margin (TTM)35.22%13.90%
Dividend yield (TTM)6.18%3.03%

How they differ

Procter & Gamble is the larger company at $348.31B versus $114.65B — about 3.0x the size.

On trailing earnings, Altria Group is the cheaper of the two at 13.76 against 22.19 for Procter & Gamble.

On sales, Procter & Gamble is the cheaper of the two at 4.09 against 4.75 for Altria Group.

Procter & Gamble leads on revenue growth over the past year, 0.29% against -1.49%.

Altria Group leads on return on invested capital, 50.19% against 0.00%.

Altria Group leads on gross margin, 68.58% against 50.18%.

Altria Group offers the higher yield at 6.18% against 3.03%.

Go deeper

Ratios describe the past. Whether either is worth owning depends on what you pay today.

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