Airbnb Inc (ABNB) vs Booking Holdings Inc (BKNG)

A side-by-side look at how these two compare on valuation, profitability and shareholder returns.

Airbnb vs Booking Holdings at a glance

Both companies operate in the Consumer Discretionary sector, so these figures are broadly like-for-like.

MetricABNBBKNG
Market cap$112.28B$160.85B
Price$184.40$202.56
P/E ratio (TTM)33.7432.16
P/B ratio (MRQ)10.330
P/S ratio (TTM)6.926.46
Revenue growth (1Y)10.26%13.39%
Return on equity (TTM)30.63%-96.88%
Return on invested capital (TTM)19.70%53.53%
Gross margin (TTM)82.90%100.00%
Net margin (TTM)20.45%25.53%
Dividend yield (TTM)-0.80%

How they differ

Booking Holdings is the larger company at $160.85B versus $112.28B — about 1.4x the size.

On trailing earnings, Booking Holdings is the cheaper of the two at 32.16 against 33.74 for Airbnb.

On sales, Booking Holdings is the cheaper of the two at 6.46 against 6.92 for Airbnb.

Booking Holdings leads on revenue growth over the past year, 13.39% against 10.26%.

Booking Holdings leads on return on invested capital, 53.53% against 19.70%.

Booking Holdings leads on gross margin, 100.00% against 82.90%.

Go deeper

Ratios describe the past. Whether either is worth owning depends on what you pay today.

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